SELECTED WORK + ARCHIVE
Products, brands,
and everything between.
More than a decade of product design, enterprise UX, creative direction, brand identity, websites, launches, and visual systems. The disciplines changed. The through-line didn't: making complicated things clearer, more coherent, and more intentional.
START HERE · SELECTED CASE STUDIES
The problem. The decisions.
The work that followed.
Delta Air Lines · Pilot deployed · April 2024
Baggage Lookup for Airport Agents
Designed desktop bag lookup for above-wing agents and mobile tracking for below-wing agents, using the airline’s internal baggage-scanning information. The employee pilot deployed in April 2024.
Senior UI DesignerRead the case study ↗
Total Quality Logistics (TQL) · Approved design direction · 2025–2026
Navigation for a Multi-App Logistics Platform
Led shared-shell navigation modernization through sales-leader and assistant interviews, daily-task shadowing, technical whiteboard reviews, and development collaboration.
Senior Product Designer · ContractRead the case study ↗
INDEPENDENT PRODUCT · LIVE
Fortnite Sprite Tracker
A growing collection, saved progress, and a completion state that celebrates the player. Product strategy, interaction design, and AI-assisted implementation.
Independent product designer + builderRead the case study ↗Go deeper into enterprise product design, or explore the brand and web work behind my independent practice. Each project identifies its scope and delivery status.
01 · PRODUCT + SYSTEMS
Complex systems,
made usable.
5 published projects
Device Management — Mobile Prototype
Turned a device-loss problem into an interactive Figma concept spanning employee check-in/check-out, manager visibility, usage history, and repair workflows; the team earned Top 20 Innovation Finalist recognition.
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After-Hours Carrier and Sales Communication
Redesigned the messaging workflow connecting a dedicated after-hours team with sales leadership, helping important carrier questions and updates reach the people responsible for client communication.
View project →Navigation for a Multi-App Logistics Platform
Led shared-shell navigation modernization through sales-leader and assistant interviews, daily-task shadowing, technical whiteboard reviews, and development collaboration.
View project →
Screen Pop — Call-Handling Modernization
Modernized the sales-floor call-handling application within Kendo constraints, preserving familiar workflows while addressing legacy usability issues and documenting future-state opportunities.
View project →Baggage Lookup for Airport Agents
Designed desktop bag lookup for above-wing agents and mobile tracking for below-wing agents, using the airline’s internal baggage-scanning information. The employee pilot deployed in April 2024.
View project →02 · BRAND + CREATIVE DIRECTION
Identity, expression,
and digital presence.
24 published projects
Tea with Tanya — Editorial Website
Designed a content-forward personal-brand website connecting Tanya K. Ambrose’s founder story, editorial content, and wellness and lifestyle themes.
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Unshaken Leadership — Brand & Coaching Website
Built a leadership brand’s digital experience around three audiences, clear coaching offers, founder credibility, and a speaking-to-inquiry journey. Strategy, creative direction, and hands-on Showit design.
View project →Dr. Tatiana Cura — Executive Content Workflow
Designed an executive content strategy and monthly brain-dump-to-content-vault workflow to turn founder expertise into organized, reusable content direction.
View project →The Werk! Place — Editorial & Commerce Migration
Led two generations of The Werk! Place’s website—from Blogger to WordPress in 2016–2017, then a magazine-style Showit site in 2026—connecting editorial content, affiliate shopping, and email acquisition.
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Prackind — Finding the Right Therapy Service
Reorganized a therapy-group website around specialty selection, therapist information, and insurance versus self-pay. Migrated Squarespace to Showit and added a home for the Premarital Conversations podcast.
View project →Earlier brand, web & visual work
A visual archive of client websites, identities, and campaign assets. These entries preserve the work and its original scope.
Book Launch — Sales Page
A WordPress sales page for a book launch, using a long-form landing-page structure to introduce the book, support the launch story, and guide visitors toward purchase.
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Chanel E. Martin — Brand, Web & Social
An integrated brand, web, and social design package for a business-launch and brand-exposure strategist, designed as a cohesive set of public-facing digital touchpoints.
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Chauncey — Showit Website
A Showit website design for a personality-led personal brand, using a warm, image-forward layout and modular storytelling sections.
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Creative Smart Girl — Brand and Community Experience
Created the identity and website for a creative community, extending a colorful gradient-led brand across recurring Twitter chats, collaborations, email, podcast graphics, and merchandise.
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Influencer & Creator Blog
A 2018 WordPress blog and influencer website designed to hold multiple content and business identities inside one personal-brand experience.
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J. Nicole — Identity & Blog
A personal-brand and blog system for a new influencer/creativepreneur with a side business, pairing brand identity with a content-first website experience.
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Kathlyn Celeste — Brand & Website
A personal brand and WordPress blog website for influencer Kathlyn Celeste, extending an Instagram-led identity into a fuller owned digital presence.
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Landing Page Design
An archived landing-page design focused on a clear single-page hierarchy, strong visual framing, and a concentrated call-to-action path.
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My Fab Finance — Website & Blog
Extended an established financial-education brand into a website that clarified speaking offerings, surfaced years of blog content, and connected visitors with lead magnets and courses.
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Nia Phillip — Brand & Service Website
Designed Nia Phillip’s personal brand and services website as her business expanded into content creation and content management.
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Personal Brand & Media Website
An archived personal-brand website concept for a media-facing professional, using a polished editorial presentation to support speaking, radio, and personal-brand positioning.
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Podcast Graphics
A set of podcast marketing and social-media graphics designed to extend a podcast's visual identity across promotional touchpoints.
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Community Brand — Showit Template
A Showit website template designed for a community-oriented brand, using modular page sections that could support storytelling, participation, and brand content.
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Social Media Graphics
An archive of social-media graphic design work from circa 2017, including visual content and podcast-related promotional assets.
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Subscription Box Landing Page
A Showit landing page for a subscription-box offer, designed as a focused product story with a clear subscription-oriented action path.
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Therapist — One-Page Website
A focused one-page website for a therapy professional, designed to introduce the practice, communicate credibility, and create a clear path toward contact or booking.
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Wellness & Tea Brand Shopify Website
An ecommerce website and brand experience for a wellness and tea business, combining Shopify shopping needs with editorial brand storytelling and supporting blog design.
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Wix Event Ticket Sales Landing Page
A Wix event landing page combining event information with an ecommerce-style ticket sales path.
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xoNecole — ElevateHER Event Website
Designed the Wix website for xoNecole’s 2019 ElevateHER Crawl, connecting the event story, essential attendee information, and ticket action.
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