← NARSHA

The Werk! Place

WordPress → Showit Migration + Digital Experience — The Werk! Place

Led the migration of The Werk! Place’s primary website experience from WordPress to Showit, then refined search, press, social-link, editorial, and shoppable touchpoints so the new system preserved the brand while becoming easier to manage and grow.

PROJECT NOTES

At a glance

Role
Creative Director · Web Experience Designer
Timeframe
2026
Disciplines
Creative Direction · Website Migration · Showit · Website Design · Editorial Design · Ecommerce Design · Information Architecture

The challenge

A mature editorial and creator brand needed to move its primary web experience from WordPress to Showit without losing brand equity, content discoverability, or the pathways connecting editorial content, press, social, and commerce.

My role

My contribution

  • Led the primary website migration from WordPress to Showit
  • Refined search, press, social-link, editorial, and shoppable touchpoints
  • Protected the established visual language while improving the site’s structure and maintainability

Impact

Impact

  • Created a more maintainable Showit-based web experience while preserving the established brand and its connected editorial and commerce pathways